Lauren Armes is the founder and CEO of Welltodo, a global industry platform for the wellness industry – now worth an estimated $4.5 trillion. She is also a speaker, writer, host of The Business of Wellness podcast, and leading business coach for entrepreneurs in the wellness sector. 

Over the last four years, Welltodo has become a definite voice for the business of wellness – producing market defining content focused on brand innovations, industry development, investment activity and consumer behaviour.

As well as coaching some of the industry's most respected entrepreneurs and influencers, Lauren has been featured as an industry expert on the BBC series The Apprentice, as well as by The Times, Evening Standard, Glamour, Red, Cosmopolitan and Women's Health.