Alex has become a well-known and respected figure amongst healthcare professionals in the UK, from his years as an A&E doctor, bringing the nation accessible and reassuring advice directly from the frontline throughout the pandemic. His first book 'Live Well Every Day' was published in May 2021 and is a Sunday Times number 1 bestseller. Alex presents for ITV’s Lorraine, and in November 2021, presented his first full-length documentary for BBC One and Children Need 'Dr Alex: Our Young Mental Health Crisis'.

He also hosts his own radio show on Classic FM, Inner Harmony, which explores the relationship between classical music and wellbeing. In February 2021, Alex was appointed by the Prime Minister as Youth Mental Health Ambassador to the government. Alex has become a leading voice in mental and physical health and wellbeing, and uses his social media platforms to make health and medicine more accessible to millennials and beyond.